Category Archives: Co-creation or User collaboration

Innovation Week in Review: February 12, 2011

Innovation articles or postings of interest this week:   Several articles or blog postings this week about risks to innovation… Is innovation at risk and how do we get more Steve Jobs… Innovation: Are our best days behind us? The pace … Continue reading

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Contextual Knowledge and Sticky Information

For innovation the contextual knowledge and sticky information of users may be the most important data: data that can only be accessed with invasive research techniques such as probe and learn, ethnograhic, experimentation, and effectuation. Continue reading

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Innovation Week in Review – Oct 30, 2010

Review of innovation: effectuation, creativity, small companies, and privacy. Continue reading

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Effectuation and Innovation I: avoid market research

Efffectuation is a prescription for innovating when the risk is unknown and unknowable. When outcomes and probabilities are unknowable an entrepreneur: enters a market based on his/her knowledge, experience and networks; keeps investments small to retain future options; and plans to shape the development of the nascent market with the help of customers and stakeholders. Continue reading

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Innovation Week in Review – Oct 23, 2010

Friday research issue: Real-time market data not market research! Most of my twitter community seemed to approve of these themes. A couple sharp readers noted The Gap as perhaps a counter-example I attended the annual PDMA conference last week and … Continue reading

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Innovation – week in review: October 2, 2010

Weekly innovation review: does six sigma stop innovation; innovation and constraints; ideas from small fry; and more. Continue reading

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Limited Wisdom of Crowds?

Nicholas G. Carr wrote an excellent article, “The Ignorance of Crowds,” about the limitation of crowd-sourcing or open source software. He focuses on the experience of Linux and Wikipedia. The masses primarily serve as bug-fixers for Linux, whose development is closely managed … Continue reading

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Social Media Marketing will Drive Product Innovation

How social media can advance innovation by facilitating customer and user cocreation. Continue reading

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Ethnography and Product Innovation

 Does Ethnography make the front end of innovation less fuzzy? I have written several posts about the use of ethnography to gather good data from users. A recent article in the Journal of Product Innovation Management explores the topic in … Continue reading

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Cola Co-creation

Coca-cola has developed new dispensing machines that contain up to thirty flavors that can produce up to 100 different types of soda. The machines can be reset realtime and communicate so that coke can introduce a new soft drink and … Continue reading

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