Storytime?

Storytelling, innovation and organizational change

How do you get an organization to share an innovative vision and push for change?

A common theme, from different perspectives, is the power of stories to impact organizational culture and promote change and innovation. Stories help sell the vision…

A research article showed that storytelling can help diverse team members work together on innovation — Organizational Storytelling and Technology Innovation (Maureen MacLeod; Elizabeth Davidson, System Sciences, 2007)

Another paper discusses design and storytelling:

http://www.uiah.fi/joiningforces/papers/Rivera-Chang.pdf

A business book shows that storytelling ignites action in knowledge-era organizations:   http://www.stevedenning.com/thinksmart.html

Another blog suggests success through storytelling: http://www.innovationcompass.com/innovation_compass/2006/10/business_succes.html

 Organizational change and storytelling: http://businessinnovationfactory.com/weblog/archives/2006/04/twentynine_word.html

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