Tag Archives: Facebook

The Perfect Social Media Marketing Course!

The perfect social media marketing class: putting together a plan with the help of my social media community. Continue reading

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Innovation Week Review February 25, 2011

Innovation week in review: the singularity, co-creation, innovation, and social media marketing. Continue reading

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Innovation: Week in Review Dec 11, 2010

Does twitter really make everything interactive? Continue reading

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Week in Innovation – November 13, 2010

Weekly innovation Update: Facebook ads, twitter ads, neuromarketing Republicans and more! Continue reading

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Facebook doesn’t listen to customers

Is it best to ignore your customers? Innovation thought leaders such as von Hippel, Utterback and then Christensen, have written about the risks of listening to customers when trying to innovate. A fellow blogger defended Facebook’s policy to ignore users … Continue reading

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“Many crummy trials BEAT deep thinking”

Just do it Last week I noted Clay Shirky’s comment that for internet innovation “the cost of trying is lower than the cost of analyzing.” I noted that this was an affirmation of the “Probe and Learn” process advocated by … Continue reading

Posted in Co-creation or User collaboration, Customer Research Methods, experiential innovation, Experiment, NSD Process | Tagged , , , , , , , , , , | 4 Comments